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Tag: "Todd Durston"

[ 0 ] Dec. 5, 2013

SBOMAG Roundup: Air Freshener Scents For Men

Rick Wasserman, John Bleeden and Todd Durston , the co-founders of Archer Air Superiority, got tired of all air fresheners smelling girlie. These three ad guys realized there was a hole in the marketplace and decided to create niche products that would appeal to men. After joking about the possibility for six weeks, they launched […]

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