5 Ways to Successfully Turn Around A Fallen Business By Ted Karkus CEO of ProPhase Labs Makers of Cold-EEZE Cold Remedy In a society with ever changing economic and market trends, companies are continually challenged to keep their brands relevant. What sets a successful company apart is the ability to recognize when change needs to […]
Tag: "Ted Karkus"
By Ted Karkus CEO, ProPhase Labs, makers of Cold-EEZE Cold Remedy® When you become the CEO of a major company and inherit a brand that has been in decline for several years, the first goal is to figure out how to improve the product and improve the packaging. This can be accomplished with consumer research. […]