PR Challenges for Small B2B Organizations By Jason Sprenger President, Founder, Owner Game Changer Communications Public relations these days is about so much more than news releases and media clips. It’s defined as the process by which organizations build mutually successful relationships with their stakeholders – and communications in all its forms are the backbone […]
Tag: "social media and your small business"
Afraid To Admit That You Don’t Understand Social Media? View Those Sites As A Cocktail Party Where The Rules of Networking Etiquette Apply By Marsha Friedman I talk to a lot of business owners and authors who don’t “get” social media. A year or two ago when I’d speak with them, most were quick to […]
Social media cannot be ignored. Your customers use it, your competition is using it, and even your family members and friends want to follow you on twitter. Social media is free and is inflential. You have to step into the fray by setting up accounts with as many platforms as you feel will benefit, promote […]