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Tag: "smellizing in marketing"

[ 0 ] Mar. 25, 2014

Using Scents and Smells In Marketing

Scents and smells can help you sell more. New research from U-M Ross Professor Aradhna Krishna on scents and smells in marketing.  The right food marketing can trigger imagined smells. Looking at a picture of a hot chocolate chip cookie fresh from the oven, you can almost smell it. According to new research from U-M […]

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