Small is the New Big
Berkshire Hathaway Inc.’s Dairy Queen promoted the baby Blizzards last month, giving diners about half the calories of the small 12-ounce size. In March, Starbucks Corp. unveiled the “petite” line of mini cupcakes, whoopie pies and lemon squares for $1.50 each; the junior lemon square has 120 calories, compared with 490 for Starbucks’s lemon pound [...]
