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Tag: "small is the new big"

[ 0 ] Jul. 11, 2011

Small is the New Big

Berkshire Hathaway Inc.’s Dairy Queen promoted the baby Blizzards last month, giving diners about half the calories of the small 12-ounce size. In March, Starbucks Corp. unveiled the “petite” line of mini cupcakes, whoopie pies and lemon squares for $1.50 each; the junior lemon square has 120 calories, compared with 490 for Starbucks’s lemon pound […]

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