Tips From The Father of Guerrilla Marketing Jay Conrad Levinson is the Father of Guerilla Marketing. Here are a few of his guerrilla marketing strategies to win big on a low or no budget: Always develop the human bond before the business bond. Have you ever been left on hold just a little too long […]
Tag: "small business marketing"
How is your social media marketing progressing? Here are seven steps to help you jumpstart your social media marketing program. By Stacia Pierce Lifecoach2women.com Social media marketing allows you to build a following, test product ideas, run promotions and increase exposure with little to no money spent on advertising and marketing. Everyday, your customers are […]
Marketing success is a key to your survival as a business owners. You can develop marketing success for you small business by following five steps. For small and medium sized businesses, one of the most effective ways to gain new clients and bring in more sales is by using creative marketing techniques. Unique and innovative […]
The Power of Introverts In a culture where being social and outgoing are prized above all else, it can be difficult, even shameful, to be an introvert. But, as Susan Cain argues in this passionate talk, introverts bring extraordinary talents and abilities to the world, and should be encouraged and celebrated. Our world prizes extroverts […]
Word of mouth is still a great marketing tool and you should plan a campaign to contact your satisfied clients and ask if they will write you a one or two sentence testimonial that you will post on your website. If at first you don’t get a good response, consider offering an incentive, such as […]
By Dan Janal If you’re a great small businessperson, you’re probably not a great press release writer. And why should you be? There’s more money to be made servicing your current customers and attracting new clients. With the list of to-dos constantly growing, it’s a smart idea to hire someone to write press releases for […]
By Paul Turnbull Using email marketing campaigns during the holiday selling season is fast becoming a time-honored tradition right alongside decorating the Christmas tree. Fortunately for retailers working to increase their percentage of the estimated $873 to $877 billion in total holiday sales, setting up email marketing for holiday shoppers takes less time than it […]