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Tag: "SBO Newsletter"

[ 0 ] Mar. 3, 2014

5 Signs You Need To Refresh Your Brand

By Dan Antonelli CEO & Creative Director, Graphic D-Signs, Inc. Don’t let nostalgia, “nephew art,” and a poor identity hold your business back. It’s understandable why many small business brands need help. Fledgling businesses often exhaust their financial resources paying for fleets, equipment, and everything else they need to get up and running. Branding becomes […]

[ 0 ] Mar. 3, 2014

5 Ways To Finance Your Home-Based Business

By Marco Terry Managing Director, Commercial Capital LLC One of the greatest challenges that you face when you launch a home-based business is finding a way to finance it. Most first-time entrepreneurs approach financing the wrong way by chasing funding sources that have very little chance of working for their niche. For example, entrepreneurs who […]

[ 0 ] Feb. 24, 2014

Pros of the Hybrid Customer Base

By Mike Broderick Co-Founder & CEO, Turning Technologies A Hybrid Customer Base Can Help Your Company Weather the Storm Depending on what type of business you’re in and your existing approach to market segmentation, you may have a very specific, narrow customer focus, or you may target a broad customer base with your business development […]

[ 0 ] Feb. 24, 2014

How To Give Negative Feedback

By Sarah Lahav CEO, SysAid Feedback is a powerful tool, it helps to guide, measure and motivate people towards achieving their goals and those set for them by managers. Giving positive feedback is simple but delivering negative feedback in the wrong way can cause anger, demoralization and defensiveness. Effective Negative Feedback Here are my top […]

[ 0 ] Feb. 24, 2014

5 Twitter Tips For Your Small Business

By Stephanie Abrams and Courtney Spritzer Co-Founders, SocialFly NY   Twitter can be a very useful marketing tool for your business. There are over 560 million users and it is often used as a forum to discuss recent news, pop culture, and personal opinions. I would urge all business owners to search for their company […]

[ 0 ] Feb. 17, 2014

7 Steps To Online Marketing Success

By David Brown CEO, Web.com Advice from a pro on how you can achieve online marketing success this year. For many small businesses, 2013 was a tough year – less than stellar economic growth, miniscule gains in consumer spending and difficult access to capital.  But many small businesses fought through the difficulties and survived to […]

[ 0 ] Feb. 17, 2014

Solving Your XP Headache

By Matt Smith Solving Your XP Headache – Solutions for Fast Windows Migration When Microsoft released Windows XP in 2001, it probably had few expectations that XP would still be running on about one-third of the computers in use 13 years later. The company has decided that enough is enough, and has announced that it […]

[ 0 ] Feb. 17, 2014

Tax Planning Tool For Successful Businesses

By William H. Black, Jr. Running a successful business is fantastic.  However, with success come other issues like how to manage taxes, one’s income, etc. Many are aware of “qualified plans” or programs like 401(k) and Defined Benefit plans, which allow the sponsoring employer (you) a: Current income tax deduction for Plan contributions. Tax deferred […]

[ 0 ] Feb. 10, 2014

10 Employee Training Mistakes

John Tschohl wants you to recognize these 10 employee training mistakes. Most of the money and time companies spend on training is wasted. That’s because the majority of companies use outdated training ideas and boring training methods, according to John Tschohl, president of Service Quality Institute. “Training that is poorly presented goes in one ear […]

[ 0 ] Feb. 10, 2014

Set Up A Customer Loyalty Program

Why should you establish a customer loyalty program using key tags and plastic cards? A customer loyalty program can be the most effective marketing tool a company has because it not only attracts news customers to the business, but it also keeps customers coming back again and again. A loyalty or rewards program is used […]

[ 0 ] Feb. 10, 2014

Personal Asset Loans

By Paul Aitken CEO of Borro Paul Aitken offers tips and strategies on personal asset loans. Business owners innately know that timing is everything. Opportunities arise, circumstances change, unforeseen events occur. Some things simply can’t wait to be addressed—or seized upon. Yet when those situations involve the need for cash, financial institutions can be distant […]

[ 0 ] Feb. 3, 2014

Hire Right For Great Customer Service

By Ben Baldwin Founder and Co-CEO of ClearFit Building a business is tough.  At the beginning, it’s typically the owner/operator who’s doing all the sales and customer service.  However, once things start growing, tending to every customer becomes a bit more difficult for one person to manage.  It’s at this time that you’ll typically introduce […]

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