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Tag: "SBO Newsletter"

[ 0 ] Nov. 21, 2011

Holiday Email Campaigns? No Sweat.

By Paul Turnbull Using email marketing campaigns during the holiday selling season is fast becoming a time-honored tradition right alongside decorating the Christmas tree. Fortunately for retailers working to increase their percentage of the estimated $873 to $877 billion in total holiday sales, setting up email marketing for holiday shoppers takes less time than it […]

[ 0 ] Nov. 21, 2011

International CES Is Largest Trade Show With Highest Economic Impact

The Consumer Electronics Association (CEA)® recently announced that the 2010 International CES® was named both the largest tradeshow and the tradeshow with the highest economic impact by Trade Show Executive (TSE) Magazine. CEA was awarded the highly coveted number one spot in TSE’s Gold 100 Rankings of 2010. CES has earned top honors as the […]

[ 0 ] Nov. 14, 2011

Maturity In Leaders Is A Must

By Richard Davis “My idea is better.” “Is not.” “If we don’t use my idea, I’m not playing!” “Fine, I don’t like you anymore.” An argument among six-graders in the schoolyard? Unfortunately not. In the past few months we’ve seen the attitude above reflected in the halls of government and corporate boardrooms across the country. […]

[ 0 ] Nov. 14, 2011

Facebook Teams Up With IFA

Facebook is teaming up with the International Franchise Association. The trade association, representing more than 825,000 U.S.-based franchise establishments, said recently that Facebook has become an official member, with the intent to connect “franchisors and franchisees with tools to grow their franchise systems and better connect with customers in their communities.” Franchised companies are looking […]

[ 0 ] Nov. 14, 2011

Small Biz Likely To Dump Their BlackBerry’s

As many as 60 percent of users at small companies plan to exchange their BlackBerry phone over the next 12 months for another platform such as Apple’s iPhone or Google’s Android, according to a new report from Boulder, Colo.-based research firm Enterprise Management Associates. Some 30 percent of users at larger, enterprise-size companies are expected […]

[ 0 ] Nov. 7, 2011

VetFran Program

U.S. servicemen and women have fought bravely for our nation and America’s franchise businesses are fighting for them. There are more than 400 franchise company members who participate in the International Franchise Association’s VetFran program. VetFran offers financial incentives and mentoring support to veterans returning to civilian life. More than 2100 veterans currently participate, applying […]

[ 0 ] Nov. 7, 2011

Zoovy Offers Tips To Increase Sales For Online Retailers

In the highly competitive and rapidly changing industry of e-commerce, retailers must stay on top of the latest trends so as not to be outdone by their competitors. Zoovy Founder & CEO Brian Horakh spotlights four proven business strategies to help midsize retailers to increase sales, enhance customer relations and build a more profitable online […]

[ 0 ] Nov. 7, 2011

Giving Back Generates Good Will For Small Biz

Giving back to the community generates good will and could build sales for any small business. Consider the efforts of one healthy and natural pet food company: What’s small, furry and a Stella & Chewy’s believer? Cupid, the adorable ARFhouse Chicago rescue dog. His story has captured the hearts of hundreds, including Stella & Chewy’s. […]

[ 0 ] Oct. 31, 2011

Consultant Shows How To Succeed By Creating A Customer Service Edge

Business managers and entrepreneurs can thrive in today’s new normal business environment with increased profitability and customer loyalty with already existing assets by creating a customer service edge, according to Lisa Anderson founder and President of LMA Consulting Group, Inc (http://www.lma-consultinggroup.com). Today’s new normal is characterized by lackluster sales growth, strained liquidity, and rising commodity […]

[ 0 ] Oct. 31, 2011

National Manufacturing Study Reveals New Trends, Steps For Success

Recently, the American Small Manufacturers Coalition (ASMC) released the results of its 2011 Next Generation Manufacturing Study, identifying key trends affecting the industry and steps U.S. manufacturers can take now to be successful in the next generation. The study, conducted by the Manufacturing Performance Institute, finds that this is a critical point in time for […]

[ 0 ] Oct. 31, 2011

7 Questions To Ask Yourself When Considering A Consulting Franchise

Wall Street could lose nearly 10,000 jobs by the end of 2012, according to New York State Comptroller Thomas DiNapoli’s annual report, released on October 10. As the economy continues to decline, more and more corporate executives are left searching for a new career path, making business-to-business consulting franchises very popular these days. Consulting franchises […]

[ 1 ] Oct. 24, 2011

Ads In Sky Over Football Games

“Imagine 50,000 people riveted to an ad with your company’s name or product on it.” Patrick Walsh, president of AirSign, Inc., says that can be a reality for any company, large or small, surprisingly inexpensively. After all, fifty thousand is the average attendance at an NCAA football game. The average attendance at an NFL game […]

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