Scambook, the online resolution platform dedicated to obtaining justice for consumers, recognizes that Craigslist offers great deals, but there are safer ways to utilize these local classifieds and reduce the risk of being scammed. Whether consumers are buying, selling, or browsing, scammers are always thinking of new schemes to defraud users that can lead to […]
Tag: "SBO Newsletter"
Why Work Doesn’t Happen At Work Jason Fried has a radical theory of working: that the office isn’t a good place to do it. In his talk, he lays out the main problems (call them the M&Ms) and offers three suggestions to make work work.
How to stay ahead in business: make your calendar your new marketing assistant Want to ensure you do all the things needed for marketing and communicating your business’ progress? Put it on your calendar – Today! There are many things that you can turn into repeating events, such as social media posts, email campaigns, blogging, […]
The National Federation of Independent Business owners has put together an interesting infographic on small business and the credit conundrum. (You can drag the graphic to your desktop and save.)
Memorable Presentations Require You To T.H.I.N.K. By Kevin E. O’Connor, CSP Too many presenters say things like: “I know you can’t read this but…” “This is pretty dull stuff so I’ll try to get through it quickly.” “You may be bored by my presentation today but it is really important.” “Let me tell you a […]
By Benjamin Lederer, Sage North America Businesses place significant reliance on social media to support sales, marketing and customer support goals. An organization’s social channels allow it to reach customers instantly, understand customer needs, gauge brand sentiment, see how it compares competitively and much more. Many business professionals are gaining greater access to their company’s […]
Himanshu Palsule, CTO and Head of Product Strategy for Sage North America, a business systems and services provider to over 3 million small and midsized businesses, cites the following SMB technology trends heading into 2013. Adoption of employee-owned devices in the workplace will grow rapidly, impacting how business is transacted. By 2016 there will be […]
The Power of Introverts In a culture where being social and outgoing are prized above all else, it can be difficult, even shameful, to be an introvert. But, as Susan Cain argues in this passionate talk, introverts bring extraordinary talents and abilities to the world, and should be encouraged and celebrated. Our world prizes extroverts […]
Small business owners and decision makers are fairly optimistic about revenue projections, with 92.5% expecting their revenue to be flat or up in 2013, according to the latest Small Business Marketing Forecast by Ad-ology Research. This annual study, now in its 5th year, also reveals that small business decision makers are investing their revenue back […]
Giving Up The Driver’s Seat Over the years, research has shown a counterintuitive fact about human nature: That sometimes, having too much choice makes us less happy. This may even be true when it comes to medical treatment. Baba Shiv shares a fascinating study that measures why choice opens the door to doubt, and suggests […]
At first blush, QR codes would appear to offer nothing but upside. A quick scan of a mobile device across an odd-looking square symbol, and the user is presented with your company’s landing page, how-to video or promotion. No wonder QR Codes have proliferated in the past couple years, and are now found everywhere from […]
Institutions Vs. Collaboration In this prescient 2005 talk, Clay Shirky shows how closed groups and companies will give way to looser networks where small contributors have big roles and fluid cooperation replaces rigid planning. Clay Shirky argues that the history of the modern world could be rendered as the history of ways of arguing, where […]