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Tag: "SBO Newsletter"

[ 0 ] Jan. 4, 2016

Tips to Optimize Your Business in 2016

Small Business Optimization Tips for 2016 By John Oechsle CEO of Swiftpage A New Year is the perfect time to start looking at the exciting opportunities 2016 will have to offer your small business. Your growth in the coming year will depend on the strategic decisions you make now, so make sure the choices you […]

[ 0 ] Jan. 4, 2016

Are You Considering VoIP?

  Six Reasons to Switch to VoIP By Jason Stephen Ali You’ve probably heard talk about Voice over Internet Protocol (VoIP) networks — but you might not have heard much straight talk on why it’s worthwhile to abandon your traditional phone and Internet providers in favour of a VoIP network. Whether you’re starting a new […]

[ 0 ] Jan. 4, 2016

Launch Fishers Attracts Entrepreneurs

Three Ways Cities Can Attract and Nurture Entrepreneurs By Scott Fadness When it comes to fostering economic development, entrepreneurs are invaluable. A comprehensive economic development plan requires not only attracting new companies to your community, but creating organic growth from within. The 21st century economy is fueled by innovation and ideas. The entrepreneur is at […]

[ 0 ] Dec. 21, 2015

How To Build An Audience

How to Build an Audience Before You Need It By Katrina Padron Padron Social Marketing  Build an audience Begin by building an opt-in offer. Do a keyword analysis (Google has a great one), and find out just what your target audience is searching for. Then, create an ad campaign and content around those keywords and […]

[ 0 ] Dec. 21, 2015

Strategy Implementation Barriers

Five Barriers to Implementing Strategic Direction By David Waits Founder, Waits Consulting Group, Inc Strategy is a framework within which decisions are made, which influences the nature and direction of the business. Strategy directs organizations as they make plans, marshal resources and make day-to-day decisions. It is imperative that strategy is clear, concise and congruent. Otherwise […]

[ 0 ] Dec. 14, 2015

Business Owners Are HR Heads, Too

Facing the Fact: As a Business Owner, You Are Also the Head of HR By Julien Emery Co-founder and CEO of Allay Operating a business requires a lot of time management. You’re juggling everything from strategy, product, operations and finance. And, while you might wish otherwise, as CEO you’re also the head of HR. This […]

[ 0 ] Dec. 14, 2015

Compliance Trends and Challenges

By Howard Tarnoff Senior Vice President, Ceridian Regulatory complexity makes it more difficult than ever for growing businesses to keep up with the numerous changes in the law, risking costly penalties for non-compliance. Many small businesses are at risk of failing to comply with the legislative standards either because of the lack of familiarity (or […]

[ 0 ] Dec. 14, 2015

Improving The Checkout Experience

  6 Ways to Improve the Checkout Experience By Haresh Kumar VP of Marketing, Moovweb Retailers are losing $18 billion annually due to shopping cart abandonment. Research shows over 2 out of 3 users who add items to their online shopping cart leave without making a purchase. The numbers are even worse on mobile where […]

[ 0 ] Dec. 7, 2015

How to Avoid Getting Hacked

What Small Businesses Don’t Know Can Hurt Them By Andrew Ostashen Co-founder, Vulsec With news surrounding the recent hacks of United Airlines, Target, and T-Mobile, among others, it’s easy for owners of small businesses to feel complacent. Either they might feel that their organization is too small to be of interest to any hackers, or […]

[ 0 ] Dec. 7, 2015

How to Value Your Business

By Stephen T. Oliver CPA, CVA, CFE Today’s business world thrives on the entrepreneur with a passion and spirit to create and build small businesses. In fact, many of the new jobs created in our economy come from small businesses with less than 100 employees. This results in a competitive economy that is able to […]

[ 0 ] Dec. 7, 2015

Instagram As Marketing Tool

Conquer the Double Tap: How to Market Your Small Business through Instagram By Alice Williams   If your social media marketing campaign is ignoring Instagram as a way to attract and engage consumers for your small business, you may be making a costly mistake. The photo-sharing app is quickly becoming the preferred social network for […]

[ 0 ] Nov. 30, 2015

Document Management Software

Automating Document Workflow with Document Management Software By Beata Green Managing Director of HeadChannel Ltd Automating your workflow has several benefits, including the streamlining of common business processes, more precise and organized business activities and of course, the saving of time and money. Document Management Software and Your Business Off-the-shelf document management software can help […]

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