How to stay ahead in business: make your calendar your new marketing assistant Want to ensure you do all the things needed for marketing and communicating your business’ progress? Put it on your calendar – Today! There are many things that you can turn into repeating events, such as social media posts, email campaigns, blogging, [...]
The Case For Collaborative Consumption In her talk, Rachel Botsman says we’re “wired to share” — and shows how websites like Zipcar and Swaptree are changing the rules of human behavior.
Onlinemba.com has put together 12 startup culture secrets that any small business can implement. Check them out at: http://www.onlinemba.com/blog/12-startup-culture-secrets-everyone-can-learn-from/
Whether real-world or virtual, special events can do wonders to promote your company. Promotional events can encompass many kinds of happenings, from grand openings, open houses, seminars, product launches and tastings to webinars, Tweetups and online discussion groups. And that’s just a start. If well designed and implemented, all these events can generate buzz and [...]
If rain or snow brings your bike rental business to a halt, you need to branch out and some fun nylon windbreakers, rain gear and umbrellas in your kiosk, stand or bike rack business. Don’t let weather slow down your earning power. Think of an option for that rainy–or sunny–day.
Heath Ceramics is based in Sausalito, California and they are manufacturers who bring us the Medium Straight Glass, very mid century. The glass was created by Jane Lew in West Virginia. Each glass is handled by 10 artists who blow and finish every piece of the glass by hand.
The first class of Design Entrepreneurs NYC (DENYC), the free, intensive, “mini-MBA” program that teaches emerging New York City-based fashion designers how to run a business, culminated with presentations of business plans by 15 of the 35 designers who participated in the program. The event took place at the Fashion Institute of Technology (FIT) in [...]
Halloween spending is growing at a rate that is, well, scary. According to the National Retail Federation, a record 170 million Americans will spend close to $8 billion on candy, pumpkins, decorations and costumes – both for them and their pets. More than 70% of people in the U.S. say they’ll celebrate Halloween this year, [...]
Tips to help small business owners connect with customers for the holiday season. By Connie Certusi Executive Vice President and General Manager Sage Small Business Accounting With the holiday season right around the corner, many small business owners are planning for the busiest time of the year, and it’s the perfect time to appreciate your [...]
For the past few years, Applebee’s has quietly been experimenting with a late-night bar and club scene at restaurants around the country. Some offer karaoke and trivia nights. Others have fashioned themselves into nightclubs where patrons can gobble spinach and artichoke dip under the Day-Glo beauty of black lights. In late August, the restaurant chain [...]
Zippo manufactures the iconic lighter in Bradford, Pennsylvania.