By Zachary Hyman According to the customer centricity report from market research firm, dunnhumby, fast food retailers are neglecting the wants and needs of their customers. The survey ranks the performance of restaurant chains on what it calls the 7 Pillars of Customer Centricity — the attributes that are most heavily tied to a business’ [...]
Tag: "fast-food chains"
Which restaurant chains are valued most by Millennials for the brands’ social-responsibility efforts? Here’s a hint: Don’t waste a guess on Chipotle or Starbucks. The fast-food chain viewed by 19 to 34-year-olds as the most considerate toward the environment and employees is the throwback burger concept In-N-Out, according to new research from Technomic, says monkeydish.com. [...]