About 33% of Millennial consumers are more likely to buy a brand if it has a Facebook page, as compared to 17% of non-Millennials, according to a recent study from Boston Consulting Group. Younger consumers are very much interested in social media and use their friends and digital networks as persuasion to buy products. Therefore, […]
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Web.com Group, Inc. (Nasdaq: WWWW), recently announced the results of its Small Business Mobile Survey, which indicates that while 69% of small businesses consider mobile marketing crucial to their growth in the next five years, a majority of them are yet to fully leverage mobile marketing. Last year comScore reported that out of 234 million […]
New research from The American College, the nation’s largest non-profit educational institution devoted to financial services, reveals that while the overwhelming majority of small business owners are concerned about retirement, a third of the women and a quarter of the men surveyed have not estimated how much they are going to need when they retire. […]
A new study from BMO Bank of Montreal reveals that 71 per cent of Canadian women would become their own boss if they had the opportunity, and eight in ten women say that having access to role models or mentors would be a key ingredient to their success as business owners. In addition, one-quarter say […]
At a time when entrepreneurs can and are conducting business anytime, anywhere with the use of mobile devices and the cloud, increased productivity levels and more time spent focused on growing or conducting business versus managing it should follow suit. Not so, according to the results of survey recently released by Sage North America. The […]
Many health-conscious U.S. adults, who belong to a gym and buy local or organic food, had lunch in a fast-food restaurant in the last month, a survey found. Market consumer research firm Scarborough found 74 percent of the health-conscious consumers — 21 million American adults — visited a fast-food restaurant for lunch in the past […]
Moog Music of Asheville, North Carolina, manufactures theremins and other high-quality electronic musical instruments. Founder Robert Moog created the famed Moog Synthesizer and the Minimoog Voyager XL. Mr. Moog passed away in 2005 but the company lives on and honors his amazing legacy.
The Jamba Juice juice and smoothie chain is making headway in schools across the U.S. The company is expecting to put its JambaGo kiosks in 400 to 500 schools by the end of the year. The company has already opened 30 kiosks in a pilot program. At a time when many schools are trying to […]
In the aftermath of a natural or man-made disaster, you don’t have to be a small business owner to get recovery assistance from the U.S. Small Business Administration. But did you know that SBA’s disaster assistance program is the agency’s only direct loan program? Did you also know that SBA can provide assistance to communities […]
Dunkin’ Donuts’ new, all-Spanish-language Hispanic campaign marks the first use of its long-time tagline in Spanish: “América se Mueve con Dunkin’ (America Moves With Dunkin’).” The theme of the campaign — Qué estás tomando? (What are you drinkin’?) — parallels that of Dunkin’s multimillion-dollar general-market campaign, launched early last year. In the general-market ads, “average […]
Starbucks Corp. plans to triple the size of its work force and network of shops in China over the next three years. The company currently has about 10,000 employees for more than 500 stores in China, said John Culver, head of China and Asia Pacific business at Starbucks. He said the company would accelerate growth […]