Restaurants dominated social media conversations last year, with Starbucks, Burger King and McDonald’s each generating more than 2 million comments, according to research from PQ Media/uberVU. The report also found that the top three categories — restaurants, beverages and consumer technology — generated 70% of the social media conversations in 2012.
ExhibitCraft, Inc., a leading full-service trade show display design firm, will host ProFest Twenty Thirteen at its Wayne, NJ headquarters on Wednesday, April 24, 2013 from 9am-2pm. The show is designed to help business professionals learn how to supercharge their businesses’ marketing efforts with promotional products. Attendees that register can attend an educational seminar at […]
A powerful tool that can get overlooked in the big picture of marketing a small business is positioning the company as an active member of the community. Showing your support for important causes that affect the lives of locals is an important and effective way to create a loyal customer base. Schoola, a new online […]
Many entrepreneurs consider owning their own business as living the American dream, and although the operation manuals and established brands are advantages to franchising, potential business owners need to do their homework and recruit a customer base. Michael Waller of The Entrepreneur’s Source suggests that entrepreneurs spend time with a franchisee and be prepared to […]
Debbi Fields, founder of Mrs. Fields Cookies, spoke at the annual Women Entrepreneurs “WE” Inspire conference about her journey from cookie-baker to global franchisor. Fields said she faced challenges including doubting family members and reluctant investors, and she attributes her success to passion, perfection and perseverance.
Edward Lazear gives his advice for how to get the federal budget under control and the US economy back on track. Lazear is the Jack Steele Parker professor of Human Resources Management and Economics at the Stanford Graduate School of Business. He served at the White House as Chairman of the President’s Council of Economic […]
What makes some businesses more successful than others? More often than not, it comes down to leadership. Being a strong small business owner includes the following 7 components: 1. They take care of themselves Smart small business owners recognize that having a sharp mind requires having a healthy body. Attention is paid to eating healthy […]
By Dr. Melissa Luke Summary: The answer for mentorship in top executive leadership is to look within yourself. Your core personal values are probably why you are where you are today. Reflect on those values if you are having difficulty in planning the way forward, and remind yourself that you are a real leader. Read a good book about someone more accomplished than you. Reading […]
CruiseOne®, the nation’s largest home-based franchise travel agent network as part of World Travel Holdings, invites any entrepreneur to re-invest tax refund by purchasing a low-cost, low-overhead travel franchise. CruiseOne franchise owners can effortlessly maximize their ROI by receiving 100 percent of the travel industry’s highest paid commissions and accessing elite product and service offerings […]
Avoiding unwanted calls and texts while remaining incredibly connected to people you care about just got a lot easier with the latest release of WhitePages’ Current Caller ID Android app. The popular caller ID app, which has been downloaded more than 4 million times for its ability to identify calls and texts while streaming social […]
One out of seven U.S. franchises is veteran-owned and more than 66,000 franchise businesses owned by veterans provide jobs for 815,000 workers, according to an IFA educational foundation study. The IFA offers incentives for veterans to enter the franchise industry through programs such as IFA-sponsored Operation Enduring Opportunity, which has placed 64,000 veterans and military […]
Restaurant brands including Starbucks and Wingstop announced they will enter development agreements in Southeast Asia, targeting the region as a growing market for U.S. brands. “Consumers in emerging markets don’t view chain restaurants with the same stigma as we have come to view them in the States. In fact, they welcome and are flocking to […]