Looking to maximize branding value with Earth Day promotions? You can develop a wide variety of Earth Day promotions to reach consumers who are committed to the green movement and being more responsible toward our planet.
One Earth Day promotion that really makes sense is from the Greenleaf Book Group. They have planted about 8000 trees in 2013, and are using Earth Day to make the announcement.
Through the Tree Neutral program, Greenleaf brought 7,987 trees to forests around the nation in 2013, resulting in nearly 50,000 trees planted since the company joined the program in 2007.
In honor of Earth Day, April 22, Greenleaf Book Group is proud to acknowledge its continued commitment to practicing environmental responsibility. In 2013 alone, Greenleaf contributed 7,987 trees to the Arbor Day Foundation as part of the Tree Neutral program. Tree Neutral supports American forests by replacing every tree used for printing books with a new tree purchased by funds contributed through program participants. Since partnering with Tree Neutral in 2007, Greenleaf Book Group contributions have replaced almost 50,000 trees. This is a promotion that really makes sense for Earth Day.
In addition to its regular contributions through the Tree Neutral program, in 2013, Greenleaf made an additional holiday contribution of 2,500 trees to the Arbor Day Foundation on behalf of its clients and vendors. While all contributions are meaningful, this holiday donation was especially significant for Greenleaf as these trees went towards the Lost Pines Recovery Campaign in Bastrop, TX, just a few miles outside of Austin, TX, where the Greenleaf offices are located.
Greenleaf is optimistic that 2014 will bring even more contributions to the Arbor Day Foundation. In Q1 alone, Greenleaf helped to plant 2,632 trees across the nation.
Earth Day and Greenleaf Book Group
Greenleaf Book Group is a publisher and distributor best known for its innovative business model, distribution power and award-winning designs. Named one of the fastest growing companies in the United States by Inc. magazine, it has represented more than 1,000 titles, including more than 20 that have hit the New York Times, Wall Street Journal or USA Today bestseller lists. You can learn more about Greenleaf on its website http://www.