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5 Ways To Get More Sales This Holiday Season

[ 0 ] Nov. 4, 2013 | SBO Editor

Looking to build sales and traffic for your small business? You can generate more profit and money with simple holiday promotions.

There’s no better time than during the holidays to start attracting new customers and increasing your sales by implementing some creative marketing methods. People love to shop for gifts for their loved ones especially when they know they’re getting a good deal. Sweeten their holiday shopping experience with some fun bargains that they will appreciate and keep them coming back for more. You can get into the holiday spirit by following some of Keytag1’s, a custom printer of key tags and plastic cards, ideas for boosting your sales this holiday season:

1. Gift Cards

Gift card sales are known to boom during the holidays because they’re convenient gifts that will please anyone. Shoppers like that they can just purchase a gift card if they’re stuck on what to buy for someone on their gift list and the recipient is then able to purchase whatever they like using that card. If your company chooses to sell gift cards, make sure there are no added fees for using the card. Customize your gift cards with your company logo and colors or entice people by giving them fun options with holiday gift card designs. Ensure to get your gift cards from a quality printer like KeyTag1. The plastic card printing company offers free design services and fully protects cards with a high gloss laminate.

2. Customer Loyalty Program

Offer a customer loyalty program with a discount off a purchase for signing up to the program. With a loyalty program customers are encouraged to continue making purchases in order to rack up points in order to redeem rewards and special discounts. Some customer loyalty programs charge a one-time signup fee but during the holidays you can say the fee will be waived for new signups which will get more people to sign up. Also make sure to offer a key tag/plastic card with each signup to track customer spending.

3. Extended Sales

Every business knows that Black Friday is the day to offer the best in-store sales and discounts while Cyber Monday is an online shopping holiday. Get ahead of the competition by going beyond these typical holiday sales and offer extended sales. Customers will want to continue shopping if you offer different deals on different days of your sale.

4. Social Media Promotions

Don’t overlook the power of online marketing. Use your social media profiles like Facebook and Twitter to post special promotions exclusively for your followers. Create a distinct holiday feel by updating graphics and designing some simple holiday-themed banners and images. You can also make things fun for followers by posting holiday info and more.

5. Giveaways

Customers love entering giveaways and they’re easy promotions for your business. You can get together with other brands who have a similar target audience and collaborate on a multi-brand giveaway. Use a free online program like Rafflecopter to set up your giveaway and customize it so that people must like your Facebook page in order to enter. This will create more fans for you to market to long after the giveaway is over.

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Category: Features