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SBOMAG ROUNDUP Cruise Planners’ Sales Hit $173 Million

[ 0 ] Aug. 16, 2013 | SBO Editor

Cruise Planners – American Express Travel has more than 900 franchises in 46 U.S. states, making it the nation’s largest home-based travel agent franchise network in the cruise industry. The company provides its franchisees with the highest industry commissions, preferential cruise pricing, superior booking opportunities, direct marketing support, cooperative advertising programs and advanced training. Systemwide sales for the franchisor are $173 million.

No previous experience is necessary to become a Cruise Planners franchise owner. There is a one-time franchise fee that ranges from $3,200 to $10,000, which includes the Cruise Planners franchise, training, support and franchisee benefits. Franchisees also pay a royalty fee of three percent of the gross commissionable revenue. Initial training consists of a comprehensive six-day program in Fort Lauderdale, Florida, which includes:

New franchise owner training led by Home Office executives and staff members  Ship tours, seminars and workshops with travel industry leaders

Ongoing training and continued education offered through Cruise Planners University (CPU),Comprehensive curriculum covering marketing, advertising, product updates,technology, group and individual sales and web marketing, Live webinars held during convenient morning, afternoon and evening hours, On-demand training sessions Cruise Planners’ travel professionals have the continuous support of the Home Office, including marketing and advertising support, A lead-generating online program with tailored websites to suit the individual needs of each travel agent,A mentor program for new travel agents to learn important skills from experienced Cruise Planners professionals,More than 40 custom direct mail pieces a year produced and directly mailed to clients on behalf of agents, A custom consumer magazine produced and mailed to potential and existing clients, CPsocialTM, a social media platform that helps franchisees build a stronger online

presence through agents’ unique websites as well as top social media sites such as Facebook, Twitter, and LinkedIn, plus more.

Visit www.cruiseplanners.com for more info.

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Category: Features