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5 Key Topics To Include In Your Business Plan

[ 0 ] Aug. 21, 2013 | SBO Editor

I.    Description of products or services

A.    what your business is
B.    who your customers are

II.    Goals and objectives

A.    list of business goals
B.    timetable of objectives to reach these goals

III.    Market analysis and strategy

A.    trends in your industry

B.    target customers

C.    reaching your prospects

D. competition

IV.    Management and personnel

A.    present and future forms of business organization

B.    organizational staffing chart, resumes, hiring practices,
personnel policies

V.    Financial overview

A.    cash flow (do not overestimate sales or underestimate expenses)
B.    financial statements — revenue and expense statements and balance sheets
C.    copies of income tax returns if you are already in business

D.    projections — sales and profits

E.    key business ratios compared to averages

F.    funds required and their use, including cost of setting up, inventory,
overhead, working capital and personal living expenses

G.    break-even point

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Category: Features