6 issues for $14.97 Subscribe Now
Subscribe via RSS Feed

Dogtopia Continues to Boom in $55 Billion Pet Industry

[ 0 ] Jul. 2, 2013 | SBO Editor

Since Dogtopia launched in 2002, it has grown to 23 franchise and four company-owned locations nationwide, as well as five locations currently in development. Dogtopia’s design mirrors that of a chic, upscale spa. Laid out in a similar manner as a children’s daycare facility, Dogtopia has multiple playrooms to suit every dog’s personality and size. In addition to daycare and boarding, many Dogtopia locations also offer a spa, self-service dog wash, and a boutique to pamper dogs of all shapes and sizes.

To fuel growth, Dogtopia is now seeking regional developers to expand the brand in major metropolitan areas, including Boston, Chicago, San Francisco, Los Angeles, Houston, Philadelphia, Atlanta, Dallas, and South Florida. Additionally, British Columbia and Alberta are key target markets in Canada. Candidates should have an affinity for dogs and the skills to grow a successful business within a proven franchise model. Regional developers will be required to open at least one store within the first year of signing then develop additional stores during a scheduled development period, either by opening and operating more units themselves or by recruiting franchisees for their region.

Dogtopia prides itself on being a place where pets are valued as family and dogs enjoy playtime, spa treatments, and overnight stays in a positive environment. Dog owners have the assurance of leaving their pets in the hands of trained professionals while they’re at work or away on vacation. Dogtopia associates nurture each and every pet as if it were their own. Each location offers dog daycare, boarding, spa services, and most also have professional grooming. Dogtopia does not breed discriminate and welcomes social dogs of all ages, sizes, and abilities. The company was founded by Amy Nichols in 2002 and began franchising in 2005. Visit www.dogdaycare.com for more information.

Tags: , , , , , ,

Category: Features