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Yelp Runs Online Summer Road-Trip Guide for Choice Hotels

[ 0 ] May. 21, 2013 | SBO Editor

Choice Hotels and Yelp are teaming up on a “Official Hotel of Summer” campaign with an online road-trip guide and sweepstakes, among other elements. Yelp has “reviews for every type of summer fun place we’d want to highlight and with thousands of hotel locations across the country, we needed someone that could provide content in just as many locations,” says Melissa Romig, vice president and group account director at Havas Media, which came up with the idea

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Category: Features