Are We Wired To Share? [Video]

The Case For Collaborative Consumption

In her talk, Rachel Botsman says we’re “wired to share” — and shows how websites like Zipcar and Swaptree are changing the rules of human behavior.

Tags: are we wired to share, changing the rules of human behavior, features, leadership, marketing, Rachel Botsman, SBO Newsletter, SBOMAG Newsletter, small business owners, strategies, Swaptree, TED Talks, Zipcar

Category: Features