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Customers Like Digital Coupons

[ 0 ] May. 10, 2012 | SBO Editor

Stimulated by millions upon millions of Groupon type coupon users, digital coupon use is closing in on print coupon use at an astoundingly rapid pace.

Digital coupons are fast becoming a medium that every type of business must explore. Consumers are growing to expect them, admit they help seal the deal and remain loyal to brands that offer them.

While coupons were once looked at as a low rung consumer product come on, they’ve matured in the digital world and through efforts by Google and other online advertising mechanisms, coupons have matured into a sustainable and profitable staple.

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Category: Features