More than 61% of businesses offered some type of “free shipping” perk in the last 12 months. It wasn’t a constant offer such as L.L. Bean who has made free shipping a standard policy. Some “free shipping” offers were limited to certain products, special sale days or on items over a set price. Amazon.com offers free shipping service on most items over $25. Consider a “free shipping” policy in your business. Shoppers have come to expect this perk and will appreciate the gesture even if it is offered on a limited basis.